Tag Archives | emaildelivered

Verizon will no longer be supporting email

Verizon Email Closing Down

You may have heard the chatter about Verizon moving out of the email space and migrating their customers to AOL for the backend.

Here is more info on it from Verizon (why they're getting out of email and how Verizon customers are impacted):
https://www.verizon.com/Support/Residential/email/migrations.htm?CMP=DMC-CVZ_ZZ_ZZ_Z_DO_N_X00425

While the change will take some time Read more...

The deliverability community is relatively small. There are a handful of people that we follow because they tend to have some different insight and viewpoints on deliverability and what's going on in the space.

Last week, I read an article over on the Word to the Wise blog about Gmail's Read more...

Valentine’s Day Promos

We all know that giving your subscribers a "reason" (and a definitive deadline) to do something encourages people to take action!

Next Tuesday is Valentine's Day, so why not come up with a special promotion around the holiday. (more…)

Tips for Increasing Inbox Delivery

The New Year is always a good time to revisit some of the basics as we ramp our for a new year of marketing, list building and business development.

Here are some refreshers for improving your inbox delivery rates in 2017 and beyond. Read more...

Yahoo Email Hack!

A few weeks ago, Yahoo reported that 1 BILLION user accounts were hacked back in 2013. (more…)

A Strange Re-Engagement Campaign

Recently, I was the recipient of a re-engagement campaign from a big brand name website in the email marketing and deliverability space.

The subject line caught my attention: ♬ Should we stay or should we go? ♬ (more…)

Importance of Subject Lines

According to Convince and Convert, 35% of email recipients open your email based solely on the subject line.

Here are a few tips: (more…)

December is here!

While the holiday shopping season kicked off on Black Friday (or Thanksgiving Day for many), this month is where everyone is inundated with email after email. People are opening more emails this time of year, but with the increase in volume, individual open rates often suffer a tad. Read more...