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Welcome to Email Delivered Blog

Tis the Season…

The holiday season is almost upon us and it's time to start planning your promotions if you haven't already done so.

You'll want to think about how you can stand out from the competition among all the clutter, and (more…)

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Google to Let Advertisers Upload & Target Email Lists

Google to Let Advertisers Upload & Target Email Lists

Good news to advertisers and email marketers!

Google just announced recently that they're going to allow advertisers to upload email lists to target customers and similar audiences with ads on search, Gmail and YouTube. This makes your list that much more valuable and more profitable!

One of the two new products Read more...

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email-is-still-king

Email is Still King…

This past year, at SXSW, we spent a good bit of time in sessions on growth hacking and development. Since then, a number of our team members has been following a number of panelists and speakers. (more…)

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Unknown Addresses

Unknown Addresses

We've talked about the impact of unknown addresses in the past. Unknown addresses can have a big impact on your deliverability, both short and long term.

High numbers of unknown addresses can occur when: (more…)

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Lessons Learned from Political Email Marketing

Lessons Learned from Political Email Marketing

The political season is upon us - and in full force...

We're still more than a year away from the election (and the candidates from either party have yet to be decided).

But... even being so far out, the email marketing is already inundating subscribers inboxes. There's a lot we, as Read more...

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Can Spam Q&A

CAN-Spam Q&A

Last week, the FTC created a blog post answering some of the common questions surrounding the CAN-Spam Law, which actually had some interesting information.

Some of the more pertinent topics include: (more…)

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Subject Line Tool

Subject Line Tool

A quick tip for this week...

Subject lines are really the first point of of engagement with your subscribers (after deliverability and from name recognition, of course).

Here's a cool (free) resource for evaluating subject lines before sending out your messages. (more…)

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Email Marketing Best Practices Refresher

Email Marketing Best Practices Refresher

We want to cover just a few email marketing best practices "refresher". Here are 5 items to review to make sure your email marketing adheres to best practices and complies with all applicable laws. (more…)

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Useful Copywriting Tool

Useful Copywriting Tool

A quick tip for this week...

We're all in the business of writing copy - lots of it when it comes to sending out regular emails.

(more…)

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