Tag Archives | email delivered

Hurricanes Harvey & Irma

We just wanted to wish all those impacted by Harvey & Irma our best. I know we have a number of clients affected by each of these storms.

It’s been an amazing thing to see how different communities have come together to help friends, neighbors and strangers through some difficult Read more...

Check Your HTML

There are a number of reasons emails get blocked or get sent to the spam folder. We have discussed many of these over time such as content, engagement, reputation, etc.

One of the factors is your HTML code. (more…)

Top 10 Reasons People Unsubscribe from Your Emails

According to a recent research study from Marketing Sherpa, the following are the top 10 reasons people unsubscribe from your emails.

There are quite a few "reasons" that you can have a positive impact on... (more…)

Enjoy the Long Weekend…

We just want to wish everyone a Happy Labor Day weekend...

This is a great time to get your promotions lined up and take a few days off before we dive into the fall and the holiday season.

A few ideas... (more…)

Quick Reminder on Privacy Guard!

Just a quick reminder about privacy guard on your email domains...

Just recently, we worked on an issue with Spamhaus for a client, we got a reply with this (as part of their response)... (more…)

What’s the Deal with Gmail?

We get a lot of questions on Gmail and how someone can have an excellent "reputation" or a high "Sender Score" and still have issues with Gmail. (more…)

Test, Test, Test!

I was sitting in line the other day and scrolling through Facebook and came across an ad that was interesting to me. So I clicked the button to get more information.

It made me sign up with a bunch of info (not a fan of this as a first step... Read more...

Email Marketing Tips for Beating the Summer Slump!

Over the last 10 years, we've consistently seen a "dip" in open rates, in particular, over the summer. As people pack their bags for vacations, they leave their inboxes behind or check them less frequently, searching for only the important personal emails through the clutter on their iPhones.

So what Read more...

Crafting a Useful Thank You Page

Recently, I was reading an article on bizjournals.com about Chris Brogan, a NYT best selling author and consultant to companies like Disney and IBM. I enjoyed what I'd read in the article so I decided to sign up and check out his email marketing...

He talks about being personally present Read more...

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Staying (and Getting) Out of the Spam Folder (Part 3 of 3)

We've been discussing staying out of the spam folder (and getting out if you've found your way there).

So far we've discussed list building and optins, handling unsubscribe requests, authentication, and general reputation. (more…)

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