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Tag Archives | email marketing

Spam Filters

Spam Cop Reporting Service

There are 3 separate components to SpamCop:

1. Reporting Service (End users proactively report you)
2. Mail Service (Providers can subscribe to this service to handle filtering)
3. Block List (These are the blocks you may see in your account that we take action on on your behalf)

Today, we're going Read more...

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5 Top Reasons Your Emails Get Blocked

5 Top Reasons Your Emails Get Blocked

There are a number of reasons your emails may get blocked entirely (or sent to the spam folder). Here are 5 top reasons your emails get blocked:

1. Reputation

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How to Use Stories to Sell Like Crazy In Your Email Marketing-Infographic

Whether you use stories from customer testimonials, your own company origin story, or parables, you can capture the imagination of your email subscribers by using story in your marketing. This will allow your emails will stand out from all the other messages in your subscriber’s inboxes. Here are ways Read more...

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Use Stories to Sell Like Crazy In Your Email Marketing

How to Use Stories to Sell Like Crazy In Your Email Marketing

If you are not using the element of story in your email marketing you are missing out.

To understand the reason why story can be so powerful in marketing, let’s look at a real-life example.   Read more...

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5 Ways to Segment Your List

5 Ways to Segment Your List

It is important to send the right messages to the right people on your list. While it may take a little more effort on your part, it's going to pay off in the long run with better deliverability, higher engagement rates, and happier subscribers. Read more...

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Email Sequences to Increase Conversions

How to Use Multi-Part Email Sequences to Increase Conversions

Email marketers are always looking for ways to increase conversions. The key challenge is to get emails opened and to get subscribers to click through and buy. With that being the case, why not give your email campaigns more than one chance to succeed? Read more...

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