Tag Archives | spam folder
Last week, we discussed list building, opt-ins and unsubscribes
This week, we're going to go over authentication and reputation.
First and foremost, it's important to keep an eye on your reputation across the board. We monitor your IP and sending domain. However, any domains that you use in your messages Read more...
Here are 12 tips to keep you from getting caught by the spam filters:
- Produce quality content (this includes making sure your email code is clean, formatting is done correctly, links are used appropriately, and that the messages don't look and feel "spammy", etc.)
- Mail to opt-in only address (confirmed opt-in Read more...
Do you often ask the question "Why is my email going to spam?"
There are a number of reasons why your email could be going to the spam folder including:
- Infrastructure Issues (incorrect SPF records, modification to your server without updating, etc.)
- Sender Reputation
When we are hired to troubleshoot accounts, Read more...