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Why Email Split Testing is Essential for Profitability-Infographic
How would you find out if your email marketing campaign is profitable or not? Many marketers measure the results of their campaigns by the sales it brings. While that kind of bottom line tracking of results is better than nothing, it doesn't answer the question. The only way to Read more...
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Customer Segmentation: How to ‘Profile’ Your Subscribers and Boost Email Campaign Conversions-Infographic
There is a big difference between someone who bought one entry level product from you 5 years ago and never purchased again, and someone who has brought all your products. The point of customer segmentation is to be able to send different campaigns to these customers to maximize engagement Read more...
Customer Segmentation: How to ‘Profile’ Your Subscribers and Boost Email Campaign Conversions
How do you maximize the effectiveness, engagement, and profitability of your email marketing campaigns?
By avoiding the costly mistakes that most email marketers make!
Too many email marketers interact with their list as if their subscribers are a faceless collection of wallets. It’s an understandable mistake. At least when you look at Read more...
Email Subject Lines: 7 Templates to get Your Emails Opened-Infographic
If people are opted in to your email list, chances are they are opted in to your competitors email lists too. Your subject line is a chance to grab their attention and make sure they open your emails first. Use these 7 proven subject line templates to help get Read more...
Email Subject Lines: 7 Templates to get Your Emails Opened
If you want to assure your next email campaign succeeds you definitely want to focus on writing irresistible email subject lines.
As you probably already know, your email subject lines can make or break your campaign. It won’t matter how strong your body copy is or how great Read more...
How to Write a Welcome Email Campaign-Infographic
You want your subscribers to trust you right? In a dream world they would buy from you exclusively, and wait for your emails to come in everyday! Well how do you get there? The key is a great welcome email campaign. If you can hook them from the beginning, Read more...
How to Write a Welcome Email Campaign
Is your email list just not that into you?
Are your email open rates low or declining? Are your click-through rates dropping? If so, the cold-hard truth is you’re in the same boat as most email marketers. Unless you do something differently, you risk the problem getting worse.
Since 2007, the Read more...
Email List Building Tips-Infographic
It may seem like building an opt-in list from scratch is the most daunting task, but it’s absolutely necessary. When you build a list correctly, you’ll have a captive audience ready to hear what you have to say. Remember, you have to offer real perceived value for someone to Read more...
Email List Building Tips
Why is there so much talk about email list building?
It's simple... whether you're a solo-entrepreneur just trying to get started or a seasoned marketer, you now that your email list is your life blood.
If you don’t have an opt-in email list right now, the task of building one may seem Read more...
