Tag Archives | graymail
![Graymail: It's Not Always "Black & White" When It Comes to Email!](https://emaildelivered.com/wp-content/uploads/2017/05/Graymail-Its-Not-Always-Black-and-White-When-It-Comes-to-Email-100x100.png)
Graymail: It’s Not Always “Black & White” When It Comes to Email!
Graymail is basically mail that is sent from a real sender to subscribers who have opted in at some point, but it has a lower than expected level of engagement.
First, we'll assume that you're following best practices with list acquisition and the subscribers who wind up on your list Read more...